16/07/2006 www.egamingpro.com
UK - New laws to allow casino adverts
Television adverts for casinos, betting shops and gambling websites would be allowed from September next year, under new proposals. The plans place restrictions on targeting young people and the vulnerable.

The guidelines follow the passing of the Gambling Act last year, which gives operators greater scope to advertise. Advertisers would not be allowed to suggest that gambling is a way to achieve financial security.

Adapted from an article in Marketing Management 2004
Is Marketing Ethics an Oxymoron?

Marketers have encouraged and promoted the development of many products and services that have benefited people worldwide. But while they should take pride in their contributions, they should also carefully and thoughtfully consider where they stand on the ethical issues confronting them today and into the future. Noted marketer Philip Kotler examines the ethical challenges in today’s marketplace in a recent article entitled “Wrestling With Ethics.”